You are not an appointment number
One hour reserved for you, with private styling and space to talk through your ideas, comfort, budget, and wedding plans.
The story behind Laurel&Lace
A love of fabric.
A belief in feeling seen.
An independent bridal boutique built around a simple idea: finding your gown should feel personal, welcoming, and entirely your own.
Meet our founder
From family textiles
to your wedding day.
Before Laurel&Lace, Omid Yoosefi’s path led through a computer science degree at Penn State and a software engineering career in Atlanta. But a love of beautiful fabric was already part of the family.
His father spent 40 years in the fabric business. With his father and brother’s textile knowledge as a foundation, Omid began imagining a bridal boutique of his own.
What followed was 18 months of research, sketches, and planning, along with relationships with bridal designers and production partners in Dubai. In August 2025, Laurel&Lace opened its doors in Sandy Springs.
The intention was never simply to fill a room with gowns. It was to create a place where a bride could feel comfortable enough to discover what she truly loves.
“Luxury should be an experience every bride can have, not just a price point.”
Omid Yoosefi, founder of Laurel&Lace · Read the VoyageATL interview
Designed in Dubai. Found only here.
A collection with
its own point of view.
Laurel&Lace is an exclusive in-house label. Our gowns are designed in Dubai for our boutique, bringing together the structure of satin, the softness of lace, and details that invite a closer look.
From a clean, sculpted silhouette to an expressive sleeve or statement bow, the collection leaves room for different ways of being a bride.
Find your first favorite
What that means for your visit
A beautiful gown.
A human experience.
Curiosity is welcome
Come with a saved folder or no idea where to begin. We will help you explore without pressure to decide before you are ready.
A little more possibility
Same-day appointments are often available. If your schedule or wedding timeline is unusual, call us. We will talk through what is possible.
Your private bridal appointment
Come as you are.
Find what feels like you.
Bring your inspiration, your favorite people, or simply an open mind. We will take it from there.
Find your appointmentVisit us in Sandy Springs
130 Allen Rd NE, Suite D
Atlanta, GA 30328
A little flexibility, a lot of care
Private appointments Monday through Saturday. Sundays by appointment only. Walk-ins welcome 2–4 PM, Monday through Saturday, with appointments prioritized.
Same-day appointments are often available. Need a time outside the calendar? Call 404-692-7618 and we will do our best to make it work.